We have made three different logo's for our company using fireworks. We decided on the name insignia as it is short and catchy. After researching existing film production logo's I found that they were all very concise and simple, we tried to reflect this in our logos to ensure it looks professional.
A logo should reflect what our company is about and tie in well with the products we make, creating a identifiable brand but should still remain simple. We used simple images such as film reel, stars and film camera's which adds enough effect without making it look unprofessional.
We need to ask our target market which logo they prefer as ultimately these are the people we need to please. We are going to conduct research via paper survey, as this is a quick question that doesn't need much debate over. Our target market research will be conducted with 20 people that are interested in our film and the genre and film as a whole, with a understanding of what makes a good logo.
This is our paper survey:
Our results are as followed:
1 - 9
2 - 7
3 - 4
No comments:
Post a Comment